Broadridge Financial Solutions, Inc., a global leader in financial services technology, announced on December 16, 2024, the appointment of Ashima Ghei as the company’s Chief Financial Officer (CFO), effective immediately.

This marks a significant milestone in Ghei’s distinguished career and reflects her exceptional leadership during her tenure as Interim CFO, a role she assumed on July 1, 2024.

A Strategic Visionary for Financial Growth

As Interim CFO, Ghei played a pivotal role in advancing Broadridge’s financial strategies during the first half of fiscal year 2025.

Under her guidance, the company reinforced its commitment to operational excellence, disciplined investment, and innovation, setting a strong foundation for sustained growth.

Tim Gokey, Broadridge’s Chief Executive Officer, praised Ghei’s contributions:

“I have had the pleasure of working with Ashima over the past two years and even more closely in the last six months. She has been a key partner in executing our long-term growth plan. Her strategic vision and proven ability to deliver results give me great confidence that she will continue to drive Broadridge’s success, delivering transformative solutions for our clients and robust returns for our shareholders.”

Proven Leadership and Expertise

Ashima Ghei joined Broadridge in January 2022 as CFO of the company’s Investor Communications Solutions (ICS) segment. In this role, she spearheaded initiatives that significantly enhanced Broadridge’s financial health and operational performance, including:

Investment Optimization: Ensuring the efficient allocation of resources to high-value opportunities.

Product Profitability: Driving strategic initiatives to enhance product performance and profitability.

Contract Negotiation & Pricing: Overseeing critical negotiations to maximize value for the company.

Planning and Analytics: Building robust frameworks to support data-driven decision-making.

She also played an instrumental role in the profitable growth of Broadridge’s Governance business through a combination of organic initiatives and mergers and acquisitions (M&A).

A Legacy of Excellence at American Express

Before joining Broadridge, Ghei enjoyed a successful 18-year tenure at American Express, culminating in her role as Head of Merchant Pricing for the Americas.

Her experience at one of the world’s largest financial services firms honed her skills in strategic planning, operational efficiency, and revenue optimization.

Educational Background

Ghei holds a Bachelor’s degree in Economics from Delhi University and an MBA from the prestigious Indian Institute of Management Calcutta. Her academic background, coupled with her extensive professional experience, positions her as a leader well-equipped to navigate Broadridge’s evolving financial landscape.

Ghei’s Vision for Broadridge

Expressing her enthusiasm for the role, Ghei said:

“I am thrilled to help lead Broadridge through our next phase of growth and deliver on our strategic and financial goals. Broadridge is uniquely positioned to help clients drive innovation, deliver shareholder value, and achieve sustainable revenue growth through disciplined investment and financial management.”

Ashima Ghei’s appointment as CFO of Broadridge Financial Solutions is a significant milestone for the South Asian community in the USA.

Her achievement highlights the growing representation of South Asians in executive leadership roles, serving as an inspiration for aspiring professionals. Ghei’s journey demonstrates the community’s capability to excel in strategic and high-impact positions, breaking stereotypes and showcasing diverse talents in the corporate world.

As a leader with an Indian educational background, her success underscores the value of global perspectives. It strengthens the presence of South Asians in shaping the future of American and international business landscapes.